Little Women.
Posted by: admin in advertising, marketing, media, tags: commercials, Dori Kelly, Glade, Jill Wagner, Mercury, Progressive Insurance, series, spots, Stephanie Courtney, TVAs frequent readers of this blog (and it’s sister publication, Captain Digital Speaks! – www.captaindigital.net) I’m a big fan of commercials. Good commercials, that is. I don’t know if I’ve related this here, but my parents tell me that, as a toddler, I would run into the room for commercials, and leave the room when the shows came back on. That may sound weird, but not if you think about it for a second. Most national TV spots have the same production values, budgets, and talent as a 30 minute sitcom or in the cases of national brands, a one-hour drama.
Recently, I’ve seen a couple of spots that have been able to penetrate the general noise level and get my attention. They’ve done so, largely for a couple of reasons: Read the rest of this entry »
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